Myntra Blog

Archive for May, 2007

once upon a time..

Sunday, May 20th, 2007

There were these bunch of guys in different parts of the world working in various day jobs but secretly harboring dreams of starting up on their own. All were working for IT MNCs with a lot of salary and a lot of time, the type parents loved and matrimonial sites had special search criteria for!

Then one day one guy moved his behind to get his idea off the ground. He did what all desperate wannabe entrepreneurs do, spammed his alumni mailing list! He found 2 willing, desperate accomplices from his own institute. The trio then worked part time, full time, all the time, to get an architecture going. In the meantime, the power of networking started taking hold; everyone suddenly seemed to know someone unhappy in his job and day-dreaming about startups! Friends of friends got suckered into joining the startup!! Blogs became recruitment portals! And before we knew it, we were 7; call us Samurais, Magnificent, what you will!

And thus was born Myntra!

Sounds so romantic, doesn’t it!? It is true actually, so we have one aspect of the startup legend covered, the sweet beginning!!

Now for the hard part..

We are finally launching our site, www.myntra.com.

There is excitement, apprehension, tension, joy, knots in our stomach, everything one would and should expect.

So, what is Myntra?

We have yet to come up with an explanation for the name, just loved the 2 syllable sound of it!

We want to be the one-stop shop for product customization.

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Magic of creating your own product!

Sunday, May 20th, 2007

How many times each of us have bought something and wished that it was a bit different? How many times we go out of our way to scout dozens of shops to find the product with exact colour and design that we have in our mind? How many times we pay a lot extra to get something designed exactly to our specifications? How many times we keep bugging people for suggestions for unique gift for that upcoming special occasion? Well, there is a strong desire in each of us to tailor the world around us to our unique tastes and preferences and we make significant time and money investment to relentlessly pursue this urge.

We, at Myntra believe that as the technology evolves, more and more products can be custom made to exact specifications of end consumers while keeping the costs in affordable range. With each year, technology innovations make it possible to customize more products. Today you can design a custom watch , design your own shoes among many other things. We are starting with very simple products but will constantly work to expand our offerings to put more and more customization power in your hands. We will find, experiment with, and adopt any technology innovations that will help us offer new customizable products to our customers.

Last century was about mass production of standard products. We believe that next will be about mass production of customized products. There are many people and companies all over the world doing many interesting things in this area. This is just the first step of what we believe will be a long journey for us and we will do our bit in expanding the range of possibilities in the field of mass customization of consumer products.

We want to partner with creative people with vision and passion for this field. If you have something, anything to say, do post your comments here or write us a line. On our part, we will share all our successes, failures, findings and learning’s on this blog frequently. Let’s start the dialog.

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About Us

Sunday, May 20th, 2007

You want a unique gift for your friend or family or that special someone in your life.

You want to express your support for a social cause, or celebrate an event in your own special way.

You want to reward your employees for their contributions.

You are sick of going to the same stores and looking at the same boring t-shirts, mugs, cards. You want to make one yourself.

You want to make it memorable.

You want to express your heartfelt feelings.

You can do that with Myntra.

You have a vision, a thought, an idea or you are just plain bored.

You have always wanted to be that girl who designed that awesome poster hanging in your room; you have always been that guy who came up with lines that put those cool Amul ads to shame but you never found an audience other than your hapless friends!

You have one now, Myntra.

Upload your designs, your pick-up lines and your one-liners so others can see your creativity.

And what’s more, make money when someone buys your design!

Myntra is about YOU, You the friend, the family, the employee, the designer, the citizen.

So how are we trying to help you get what you want?

At Myntra.com, you can start shopping by searching and browsing through our extensive library of designs and artwork. If you like something, choose your color and size and place and order. We offer wide selection of products including T-Shirts, Mugs, Greeting Cards, Mousepads, Posters etc. and are constantly expanding the available offerings at our site. We will print your order on the desired product and ship it to you within 24hrs. We accept major credit card payments. If you have your own design that you want to upload and get printed you can easily do that. For legal reasons we will have to validate your design against our policy guidelines. You can read our terms and conditions in our site. Once your design is approved, we will send you an email confirming your design. You can then go back to our site and complete your shopping. Once you finish shopping, we will print your design on the product of your choice and ship it to your delivery address within 24hrs. If you want to become a seller, register on our site and upload your designs and publish them. Once you have uploaded your design, we will review it and if the design passes our legal and copyright tests, we will send you a mail confirming that your design has been published. You can then track the sale of your designs and manage your sales account. You will get paid for your designs on a monthly basis. You can get 10% of the value of the product sold.

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Archive for May, 2007

once upon a time..

Magic of creating your own product!

About Us

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